The society often underestimates the size and impact of the visually impaired population, viewing it as a small group. However, this community is much larger than commonly assumed.

Design Goal

To simplify complex medical information, making it accessible, engaging, and easy to understand for a broad audience. It aims to raise awareness of key symptoms and warning signs, bridge knowledge gaps by illustrations, and fosters a deeper understanding of the urgency and complexity of internal hemorrhage, while encouraging proactive learning and empathy for those affected.

Design Process

The design process began with research, including a review of medical literature and case studies on internal hemorrhage caused by blunt trauma. From this research, the most essential and visually communicable information was extracted, prioritizing clarity and relevance to ensure the audience could quickly grasp the key points.